Research Report

ROI of Notion Agents

ROI of Notion Agents

New global research reveals where Notion Agents deliver measurable returns and how to turn those gains into lasting capacity.

Early AI spending moved fast. Today, leaders are facing hard questions about whether to renew, double down, or pull back without clear proof of return on existing AI investments. To help guide these decisions, Notion studied 218 people across six markets, testing four context-heavy workflows that show up across all levels and functions. Participants using Custom Agents completed 93% of tasks successfully, compared with 59% without an agent, while spending 38% less time per task. They also found work more manageable and felt more confident. This report breaks down how agents deliver a two-fold return. They help people produce better work and move faster, in turn, creating the capacity for work that depends on what makes us most human: our judgment, our creativity, and our ability to imagine what comes next.

Yang akan Anda pelajari

  • Where Custom Agents improve task success and speed across recurring, context-heavy workflows
  • Why AI ROI should be measured across performance, confidence, and capacity, not activity alone
  • Why rich, well-structured company context gives agents their greatest advantage
  • How clear boundaries, visible progress, and verifiable outputs build the trust required for lasting adoption
  • A practical framework for choosing high-value workflows and measuring impact over time

Penulis

  • Notion Research, in partnership with MeasuringU, an independent UX research firm. The study was conducted across the US, UK, France, Japan, Australia, and South Korea in May 2026.

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